Colbrook R&B — Rolls-Royce & Bentley specialists, Peakirk
The problem. A single page of about sixty words. The phone number was not on it at all — you had to navigate to a separate page to find it, for a business where almost every enquiry is a phone call. Two different phone numbers appeared in different places, one digit apart. Thirty years of history and the fact they took on Bentley work after Bentley Cambridge closed were buried three clicks down.
What I did. Rebuilt as five pages, each targeting a different search. Phone number in the header of every page as a tappable link. Named the two technicians on the home page — in a workshop business, who holds the spanner is the product. Wrote out six services, including pre-purchase inspection and recommissioning, which were not advertised anywhere.
The result. Whole site 72KB. Every model they cover now listed so an owner can find their own car. The two-phone-number error found and flagged before it cost another enquiry.